The Dow's snap-back felt like relief. Here's what's really happening in your head when the screens turn green — and how I keep it from driving your portfolio.

After a scary down day, a big bounce doesn't just move your account — it moves your mood. And that's exactly when mistakes get made. Three wiring quirks are doing the work. Loss aversion: a loss hurts about twice as much as an equal gain feels good, so the down day frightened you more than the rebound reassured you. Recency bias: your brain quietly assumes whatever just happened will keep happening — down yesterday, so surely down tomorrow; up today, so surely up again. And the comfort of the crowd: a green tape feels like permission, a red one like a warning.
Here's the catch: none of those feelings are information. Wednesday's hot inflation print didn't get better because Thursday was green. The rebound felt like vindication; the data hadn't budged.
The whole point of a written plan is to make the decision in a calm room, in advance, so that neither the scary day nor the euphoric bounce can force your hand. I don't let the amygdala rebalance the book — rules do. When a client calls after a big move, my first question isn't “what did the market do?” It's “did anything in your life change?” If the answer is no, usually the right move is none at all.
Bring your statement; we translate the noise into a position-level decision.
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