Business & Finance · Berkshire · Investments/Risk · IN04
Berkshire bought into Bending Spoons at a 13% discount, and the stock closed up 41% the same day
The discount didn't matter. The name on the check did. Under its new chief executive, a little more of Berkshire is becoming a tech bet.
By Sean Anees Saifi · Capital Wealth · Published Friday, October 16, 2026 · Source: The Wall Street Journal, Thursday, October 15, 2026, whose market figures are the Wednesday, October 14 close (Business & Finance)
Key Points
Berkshire Hathaway (BRK.B) bought 10 million shares of Bending Spoons at $33 each, a $330 million private placement nearly 13% below Tuesday's close.
The shares closed up 41% on Wednesday, Oct. 14 anyway. Berkshire's stake is now 4%, after it put $600 million into the July IPO.
Bending Spoons, based in Milan, buys fading tech brands like AOL, Evernote and Vimeo and runs them for their subscription money. It plans more deals with the new cash.
Berkshire's new chief executive, who took over from Warren Buffett this year, is reshaping the portfolio. The biggest move was $17 billion of Alphabet (GOOGL) shares in the second quarter.
A stock that jumps 41% on a 13% discount says the market still trusts the Berkshire name. It also says the market is paying for the name.
41%
Bending Spoons' jump Wednesday, Oct. 14, on the Berkshire news
13%
Discount Berkshire paid to Tuesday's close, nearly
$330 million
Berkshire's new investment, after $600 million at the July IPO
$17 billion
Alphabet shares Berkshire added in the second quarter
Buffett bought brands people use without thinking. The new chief's early buys are software and subscriptions, a different kind of franchise.
In one line: Berkshire bought into Bending Spoons at a 13% discount, the stock rose 41% on the news, and the deal shows Berkshire's new chief steering it toward tech.
Berkshire Hathaway (BRK.B) is buying 10 million shares of an Italian software company. The news came Wednesday, Oct. 14. Berkshire pays $33 a share, nearly 13% below Tuesday's close. The stock closed up 41% anyway. The discount didn't matter. The name on the check did.
The company is Bending Spoons (BSP), based in Milan. It buys fading tech brands and runs them for their subscription money. It now owns AOL, Evernote and Vimeo. Berkshire put $600 million into its July IPO. The new $330 million brings Berkshire's stake to 4%, the Journal's Colin Kellaher reports. Bending Spoons says it'll use the money for more acquisitions.
The shares got the Berkshire bump. For years, a Buffett purchase lifted a stock the day it became public. Wednesday showed the effect outlives Buffett's tenure. A new chief executive took over from Buffett this year. He's reshaping what Berkshire owns. The biggest sign came in the second quarter, when Berkshire added $17 billion of shares in Alphabet (GOOGL), Google's parent. A software roll-up in Italy is a smaller bet in the same direction. A Berkshire spokeswoman didn't respond to a request for comment.
What Berkshire is becoming
Buffett built Berkshire on insurance, railroads, utilities and consumer brands people buy without thinking. The new chief's early moves lean toward technology and subscriptions. That may work out fine. It is a change. A stock that rises 41% on a 13% discount tells you the market still trusts the Berkshire name. It also tells you part of that price is the name, not the business. A long-term holder should know which one they own.
Our read
This is Investments/Risk · IN04. Berkshire is held at weight in 22 books; nothing added. Alphabet is in 28. We've owned Berkshire as the steady, cash-rich holding that zigs when tech zags. Under its new chief, a little more of it is tech. For now the core is unchanged, and so is our position. We'd rather read the next annual letter than guess at the next deal.
Your plan touches this in one place. Many people hold Berkshire, or a value fund that holds it, as the 'safe' part of their stock mix. They bought the Buffett version. This week, look up your Berkshire holding or your large-value fund's top ten and count how much of it is already tech. If the safe sleeve and the growth sleeve own the same five names, you have one bet wearing two labels. Check the spare tire in the driveway, before the trip. That's a 20-minute look we'd be glad to do with you in a review.
What It Means For Your Portfolio
Hold. Held at weight in 22 books; know the new Berkshire.
Berkshire under its new chief is drifting toward tech, so the 'safe' sleeve and the 'growth' sleeve may now overlap.
General planning principles, not advice for anyone in particular. A holding you bought for one reason can quietly become something else when management changes. Reread what it owns once a year.
A big one-day pop on a famous buyer's name is the market paying for a signature rather than earnings. That's a reason to hold what you have and skip the pop.